Mrs. Libby Roof
Chief Communications Officer
Lexington County School District One
Elizabeth “Libby” D. Roof currently serves as the chief communications officer for Lexington County School District One. From Feb. 2014 through November 2022, Roof led the Communications and Strategic Partnerships Department in Richland School District Two.
A communications professional with 23 years of experience in public relations and internal and external communications, Roof has spent most of her career working in public K–12 education. In 1998, Roof stepped into the field of communications by serving as the marketing and public relations coordinator for IMIC Hotels. Roof joined the South Carolina Department of Transportation in 2000 to serve as the program coordinator for the Office of Beautification Programs.
In 2002, Roof joined the Lexington District One family as the communications director. During her 11 years in this position, she planned and executed communications strategies and long-range public relations programs targeting district stakeholders. Roof took the helm at Richland School District Two in 2014, serving as the district’s spokesperson and spearheading the district’s communications, marketing, media production, public relations and strategic partnership efforts for almost nine years
Roof graduated from Clemson University in 1996 with a Bachelor of Arts in education. She earned a master’s degree of mass communications in public relations from the University of South Carolina in 1998.
An active member of the community, Roof currently serves on the Board of Visitors for Clemson University. She also served as a mentor for Forest Lake Elementary School in RSD2.
Professionally, she is an active member of the South Carolina Chapter of the National School Public Relations Association, where she has served as president, vice president and treasurer. She is an active member of the National School Public Relations Association, serving as a conference presenter in 2016, and the Public Relations Society of America. Additionally, she participated in the 2017 Alpha Class of the Midlands Educator Leadership Experience and the United Way of the Midlands as both a Women in Philanthropy member and Palmetto Society member.
Roof is married to Stan L. Roof Jr., a civil engineer, and they are the proud parents of two sons, Hayden and Mason.
A communications professional with 23 years of experience in public relations and internal and external communications, Roof has spent most of her career working in public K–12 education. In 1998, Roof stepped into the field of communications by serving as the marketing and public relations coordinator for IMIC Hotels. Roof joined the South Carolina Department of Transportation in 2000 to serve as the program coordinator for the Office of Beautification Programs.
In 2002, Roof joined the Lexington District One family as the communications director. During her 11 years in this position, she planned and executed communications strategies and long-range public relations programs targeting district stakeholders. Roof took the helm at Richland School District Two in 2014, serving as the district’s spokesperson and spearheading the district’s communications, marketing, media production, public relations and strategic partnership efforts for almost nine years
Roof graduated from Clemson University in 1996 with a Bachelor of Arts in education. She earned a master’s degree of mass communications in public relations from the University of South Carolina in 1998.
An active member of the community, Roof currently serves on the Board of Visitors for Clemson University. She also served as a mentor for Forest Lake Elementary School in RSD2.
Professionally, she is an active member of the South Carolina Chapter of the National School Public Relations Association, where she has served as president, vice president and treasurer. She is an active member of the National School Public Relations Association, serving as a conference presenter in 2016, and the Public Relations Society of America. Additionally, she participated in the 2017 Alpha Class of the Midlands Educator Leadership Experience and the United Way of the Midlands as both a Women in Philanthropy member and Palmetto Society member.
Roof is married to Stan L. Roof Jr., a civil engineer, and they are the proud parents of two sons, Hayden and Mason.